The Evolution of Digital Experience: Sitecore's Commitment to Excellence

Sitecore, a leading provider of digital experience platforms, has been at the forefront of innovation, empowering organizations to craft exceptional customer journeys. With a rich heritage spanning over two decades, Sitecore has become a trusted partner for some of the world's most renowned brands, including dozens within the Fortune 100.

As we dive into the company's ongoing commitment to excellence and customer empowerment, one thing becomes abundantly clear: Sitecore's success lies in its ability to evolve alongside its customers, meeting their changing needs and delivering the best experiences possible for their audiences.

The Composable DXP Revolution

In recent years, Sitecore has been at the forefront of the composable DXP (Digital Experience Platform) revolution, a paradigm shift that allows businesses to create tailored digital experiences by seamlessly integrating best-of-breed solutions. This approach empowers organizations to break free from monolithic systems and embrace a more flexible, agile, and scalable architecture.

"Our community is excited about our Composable DXP and the advantages it offers to the hundreds of customers transitioning their DXP investments to the cloud. But, for each of our thousands of customers, their digital journey is as distinct as the brands they represent."

While the Composable DXP represents the future of digital experiences, Sitecore recognizes that many customers still rely on the tried-and-true Sitecore Experience Platform (XP) and Experience Manager (XM) solutions. And the company is committed to supporting these customers every step of the way.

Unwavering Support for XP and XM

Sitecore's pledge of ongoing investment and support for XP and XM customers is more than just words; it's a promise backed by tangible actions. The company's upcoming 10.4 release, scheduled for April 2024, is a testament to this commitment, bringing a host of new capabilities and enhancements to meet the ongoing needs of digitally mature organizations.

"We want to make a clear and definitive statement to our customers invested in Sitecore Experience Platform (XP) and Experience Manager (XM). As we have communicated previously, we pledge ongoing investment and support to our customers, both now and in the years to come, as evidenced by our upcoming 10.4 release, along with plans for 10.5 and beyond."

One of the standout features in 10.4 is the integration capabilities powered by Sitecore Connect, allowing customers to seamlessly integrate their Sitecore XP analytics and sync directly into marketing automation, CRM, or CDP systems like Sitecore Send, Sitecore CDP, Salesforce, Microsoft, HubSpot, and more. This level of connectivity empowers businesses to create truly composable marketing stacks, unlocking new levels of personalization and engagement.

Another exciting addition is the no-code user interface that allows marketers to extend visitor schemas without developer involvement, while still retaining advanced customization capabilities for developers. This democratization of capabilities not only streamlines workflows but also fosters closer collaboration between technical and non-technical teams.

Regulatory compliance is a top priority for many industries, and Sitecore has answered the call with improvements to security and accessibility in 10.4, enhancing the platform's already impressive capabilities to meet the rigorous demands of regulated sectors.

But that's just the tip of the iceberg. With over 200 updates to XM and XP, many of which are based on direct customer input, the 10.4 release promises to be a game-changer for businesses seeking to maximize the value of their Sitecore investments.

Future-Proofing Your Digital Journey

While the 10.4 release is undoubtedly a significant milestone, Sitecore's commitment to XP and XM customers extends far beyond a single update. Future releases will focus on increasing the ability for customers to connect to other elements of their tech stack, providing native support for generative AI, and continuing to modernize the content publishing experience.

Moreover, Sitecore's Managed Cloud offering is undergoing continuous innovation, providing cost-efficient, secure, and high-performing options that alleviate the burden of hosting and managing website infrastructure from customers and IT teams.

Sitecore understands that every customer's digital journey is unique, and its extensive global partner network is poised to support businesses in maximizing the value of their XM/XP solutions. Whether it's leveling up digital experiences on existing sites, accessing world-class training and certification programs, or collaborating with expert digital experience partners, Sitecore's ecosystem is designed to empower customers at every step of their journey.

"The future is composable, and our platform is a vital part of that future in building lifetime value for you, and your customers"

Real-World Success Stories

Sitecore's commitment to excellence and customer empowerment is not just rhetoric; it's a reality that has been proven time and again through the success stories of its customers. From Mandarin Oriental Hotel Group, which saw a 42% increase in new visitors across 36 websites on XM/XP, to L'Oreal, which saved over 120,000 hours of maintenance work by bringing AI-powered meta-tagging into their composable XM/XP implementation of over 500 websites, the impact of Sitecore's solutions is undeniable.

Destination Gold Coast, another Sitecore customer, is managing 45,000 digital assets by combining Sitecore Content Hub with XM/XP, resulting in a 17% increase in visitor time on site through engaging content. Thule Group, on the other hand, increased conversions by 35% by integrating omnichannel marketing automation with Sitecore CDP while optimizing their 11 XM/XP websites across 80 markets.

These success stories are just a sampling of the remarkable achievements that businesses can unlock by leveraging the power of Sitecore's solutions.

In an era where exceptional customer experiences are the cornerstone of success, Sitecore stands as a beacon of innovation, guiding businesses towards a future where composability reigns supreme, and customer satisfaction knows no bounds.